As Dainese’s UK PR Agency we got Guy Martin to a) turn up and b) on the right day. Job done.

Guy Martin has been one of the stars in Dainese’s International Advertising Campaigns alongside Valentino Rossi, Jorge Lorenzo and Marco Simoncelli. We worked alongside Dainese’s Creative Agency who are preparing an accessory catalogue
of 2011 casual wear – with Guy as the main model.

Guy is on the mend after his 170mph horror crash on the Isle of Man in the Dainese Senior TT race. He’s hopes to race at Brands this weekend – his first race since his lucky escape. We’ll see.

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